BAYO: Don’t Panic x MIND  

Branding and identity for a resource hub for Black mental health


As part of a creative team, I worked as lead designer for London agency Don’t Panic to create the branding and identity for BAYO. This initative is led by a partnership of charities Ubele and MIND, to provide a mental health resource hub specifically for Black people in the UK.

I was tasked with desiging the logo and branding guidelines which included type and colour palette. I also created a series of mockups and suggested social applications to guide the web team. 









Moody Month

Layout design, branding, art direction


Brand book made for my client Moody Month, a hormonal tracking app. I also created the brand book and assisted in the campaign art direction for Hy-dra, a multinutrient and hydration suppplement, available in the UK via a subscription service.








Grey Moth  

Logo Refresh, Branding & Identity



I was commissioned to update the branding for South London-based film production company Grey Moth. I created a suite of logos and modified icons for use in social media and on-screen, as well as an updated colour palette and new brand guidelines. I also helped oversee the art direction of the website in collaboration with a web design studio.

The scope of work includes all branding and identity including stationery and templates, exterior and interior office graphics design, animated motion graphics and film titles, design of pitch decks, promo design, t-shirt design...












Grey Moth 

Digital advertsing design (Instagram) 



Design for various projects, including the launch of Grey Moth Originals, the funding bursary from Grey Moth, a SE London-based film production company.

I created a suite of assets for Instagram stories as well as for posts and Instagram adverts. I also created a bespoke logo for their funding programme based on the branding design I had already made for Grey Moth.




I continue to make assets for their social feeds including this set of workshops for young people wishing to learn about the film industry.







V Group / The Storytellers

Logo and Branding Design; Creative direction; Layout design  


I worked as part of a creative team at The Storytellers agency to create an  internal branding campaign at V Group / V Ships, one of the world’s largest shipping and logistics employers. Together with a creative director, we crafted a narrative storyline to encourage employee engagement. After we collaborated on the look and feel, I made the specific logos that would be used in the campaign. 
I also made the final branding guidlines document and helped with preliminary implementation of the campaign including design of digital evites.



︎ back to Home